SEO is an opportunity to reflect on the alignment of our content and our offerings. If your motivation is to make content to make money, you need to make sure that the keywords you're optimizing for are also the things that make you money. Sometimes those things will surprise you once you dig in.
Welcome back, babes! Today I am excited to have our first guest of the season, SEO expert Emily Gertenbach.
Together, we talk about Search Engine Optimization — what it is, how it works, and how you can make it work for your business in a mindful way. We also get into what it means that search engines are implementing more AI. And we have a candid chat about data privacy online.
Tune in to hear more about:
- SEO for beginners & pros
- Emily’s 3-step process for optimizing your site
- Demystifying keywords & getting your site to rank
- Why Emily stopped using Google Analytics
- AI’s potential impact on the future of SEO (spoiler: no need to be scared)
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✿ What if you could support your clients without over-extending or burning out? Join Trauma Informed Foundations with Jess Jackson, October 9-30. (sponsored)