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2min chapter
Rügenwalder Mühle CMO Steffen Zeller über Transformation, Innovation und die Zukunft des Essen
Digitale Vorreiter:innen
Die Bedeutung von Konsumentenfeedback im Marketing
In diesem Kapitel wird die wesentliche Rolle von Feedback für das Marketing-Team beleuchtet. Die Diskussion konzentriert sich darauf, wie wichtig die Nähe zum Konsumenten ist, um Produkte und Strategien effektiv zu verbessern.
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