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3min chapter
Predictably Irrational - Book Summary
20 Minute Books
The Power of Expectations: Shaping Perception and Behavior
This chapter explores how expectations shape our perceptions and behaviors, revealing the contrasting results of blind versus visible brand tests. It discusses the implications of expectations in areas like healthcare and pricing, showcasing how strategic expectation management can enhance our experiences.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode