The Science of Organic Acquisition
The Business of Fun
00:00
Introduction and Overview
The hosts introduce themselves and their backgrounds in mobile marketing, discussing the agenda for the episode which includes covering the basics of organic acquisition, comparing organic and paid users, measuring success, and a Q&A session. They also define organic Q&A and its true definition, emphasizing the importance of being discoverable and convertible in the app stores.
Play episode from 03:17
Transcript
