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Rapid Response: How Barstool Sports’ ex-CEO cooks up attention, with Food52’s Erika Ayers Badan

Masters of Scale

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Cultural Shift: From Chaos to Community

This chapter examines the transition from Barstool Sports to Food52, highlighting the stark cultural differences between the two companies. While Barstool is characterized by its disruptive and chaotic nature, Food52 offers a more polished and community-focused environment. The speaker reflects on their personal growth and the unique challenges of adapting to a new workplace dynamic and audience engagement strategies.

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