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13min chapter
Meet the guy who says zero-volume keywords are a sham | JH Scherck (Growth Plays)
Ahrefs Podcast
Navigating the Intersection of AI and Human Expertise in Content Creation for SEO
The chapter delves into the dynamic relationship between AI and human professionals in the realm of content creation for SEO purposes, highlighting the importance of maintaining uniqueness and quality in articles despite the assistance of AI tools like Market Muse and ClearScope. The conversation explores the prediction of increased AI adoption in SEO teams, cautioning against a potential decline in content quality as publishing speed escalates. Emphasizing the necessity of human input to challenge and correct AI-generated content errors, the discussion underscores the irreplaceable value of human creativity and domain expertise in content creation.
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