Episode 750 | Making Your First Hire, Testing Prices, And More Listener Questions (with Laura Roeder)
Startups For the Rest of Us
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Evolution of Meta Advertising and Customer Growth Strategies
This chapter explores the advancements in advertising on Meta, focusing on the new Advantage Plus feature that streamlines targeting and retargeting. The discussion covers strategies for expanding customer reach, competitive analysis, and the impact of emerging social media platforms like Blue Sky.
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