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11min chapter
Episode 56: Beyond the Hype - Building a Winning UA Strategy for Your Mobile Game
Mobile Games Playbook
AI's Impact on Mobile Game User Acquisition
This chapter delves into the transformative role of AI in user acquisition strategies for mobile games, focusing on its applications in creative processes and data analysis. The discussion underscores the balance between leveraging AI for efficiency while maintaining the irreplaceable value of human creativity in effective campaigns.
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Listen to the best highlights from the podcasts you love and dive into the full episode