How to Give Your Buyers a Dopamine Hit with Buyer First Collaborative Selling
The Sales Management. Simplified. Podcast with Mike Weinberg
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The Importance of the Multiplier Effect in Sales Management
This chapter explores the significance of buyer first collaborative selling and the role of the sales coach in the entrepreneurial MBA program at Harvard. It highlights the emphasis on soft skills and emotional intelligence in sales, and how students overcome initial reservations to become eager learners.
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