The Future of SEO

2min Snip

00:00

Play full episode

Summary

Transcript

Episode notes

SEO is a great tool to know what are people searching that gets them to your site. For me, my strategy with SEO is I made a set of blog posts in the first few months of my business that were optimized for certain keywords. And then like six months later, I checked in and was like, okay, what searches are actually bringing people to the site? That's where I made my Canva discovery. Yeah. As we start to wrap up our conversation, so I've loved we got like our SEO primer. We talked a lot about why SEO is can be so great for small businesses. Also how it can be challenging forsmall businesses.

Welcome back, babes! Today I am excited to have our first guest of the season, SEO expert Emily Gertenbach.

Together, we talk about Search Engine Optimization — what it is, how it works, and how you can make it work for your business in a mindful way. We also get into what it means that search engines are implementing more AI. And we have a candid chat about data privacy online.

Tune in to hear more about:

SEO for beginners & pros
Emily’s 3-step process for optimizing your site
Demystifying keywords & getting your site to rank
Why Emily stopped using Google Analytics
AI’s potential impact on the future of SEO (spoiler: no need to be scared)

👋 Thinking of leaving social media? You don't have to go it alone! Download our free Leaving Social Media Toolkit today.

🌈 Want support building a successful, sustainable business without relying on social media? Join The Interweb — our affordable, annual membership for creatives, artists & business owners, who want to share their work & make money without social media. ✨

.
.
✿ What if you could support your clients without over-extending or burning out? Join Trauma Informed Foundations with Jess Jackson, October 9-30. (sponsored)