
How to Leverage M&A as a Growth Strategy for Your Agency, With Matt Bodnar
The Agency Profit Podcast
00:00
Journey into Mergers and Acquisitions in Service-Based Businesses
The chapter explores the speaker's journey into Mergers and Acquisitions (M&A) within service-based businesses, focusing on an IT company in Nashville. It discusses acquiring equity in the struggling company without initial investment, creative deal structures, the independent sponsor model for raising capital, and utilizing M&A as a growth strategy for agencies through cross-selling opportunities and acquiring smaller agencies without upfront capital investment.
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