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8min chapter
#165 - How Branding in 2025 Will Either Make or Break Your Business
Owned and Operated - A Plumbing, Electrical, and HVAC Business Growth Podcast
Strategic Market Expansion and Branding
This chapter explores the challenges of expanding business operations into new markets with limited competition, analyzing potential growth and the financial implications of new locations. It emphasizes the importance of reinforcing branding strategies and evaluating the effectiveness of marketing tools such as billboards, while advocating for a focus on direct lead generation channels. The discussion also highlights the evolving landscape of Local Services Ads and the implications of changing digital marketing trends for future business strategies.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode