Ep 312: Restful Living with Wilet: A Rebranding Journey | DTC Podcast Interview - Vivian McCormick
DTC Podcast
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The D2C Blue: A Neutral Presentation of Strength
L is very cool it does feel relaxed it also just makes it like makes it like never with that L. I think for me it feels very strong yet calm you know there's ways to evoke strength and some of them are pretty aggressive and some of those can be a bit quieter. We wanted to go with something that was both bold and yet has this calming element to it but they're also quite simplelike the palette is very basic. The colors were chosen based on their gender neutral presentations well as well as any what are your thoughts around that?
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