
How To Turn Consulting Services Into Scalable Products With Eisha Armstrong
Consulting Success Podcast
Navigating the Path to Productization Strategy
The chapter explores the company's focus on serving B2B services organizations through developing products to complement their existing services. It delves into their transition from consulting to productized services, discussing investments in intellectual property, technology, and a self-service platform. The speakers share their strategic decision-making process related to funding growth, from reinvesting profits to considering outside investments for expansion.
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