5min chapter

The Glossy Podcast cover image

New York Fashion Week Edition: Badgley Mischka’s James Mischka - Getting our collection in front of influencers is ‘the most important thing’

The Glossy Podcast

CHAPTER

Sales, Red Carpet Moments, and Spring Campaign

The chapter discusses the company's sales and revenue, the impact of red carpet moments, and their recent spring campaign celebrating 35 years of Badgley Mischka. They highlight the inclusion of real people in the campaign and the importance of brand ownership.

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