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How SaaS Founders Can Reach the Gen Z Market | ep70
Seed to Harvest
How to Reach the Gen Z Market
Ben and Jerry's has fostered strong affinity in the Gen Z market by leading with their values. For businesses looking to inject a little bit more idealism into their brands, here's three recommendations that I have. "I think Gen Z feeds off the magnetism of brands that have the confidence of their convictions"
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