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Episode 766 | Close.com's Amazing Run to $40M ARR (with Steli Efti)

Startups For the Rest of Us

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Adapting Pricing Strategies for Entrepreneurial Growth

This chapter explores the interplay of hard work, luck, and skill in a founder's journey to success. It examines a new pricing strategy for a software product aimed at enhancing customer acquisition, particularly focusing on affordability for small entrepreneurs.

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