Episode 130: Adam Epstein on building the Gigi AI chatbot, plus Linda leaves X and WPP gets a new CEO
Marketecture: Get Smart. Fast.
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Navigating Privacy Challenges in Advertising
This chapter delves into the acquisition of SourcePoint by Didomi and the hurdles privacy-centric technologies encounter in the advertising landscape. It highlights the struggle for consent management companies to achieve financial success and examines the broader implications of market readiness and brand priorities on privacy solutions.
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