Oscar Season Fashion Insights

This chapter explores the intricate relationship between Oscar season and the fashion industry, detailing how stylists prepare months in advance by sourcing dresses. It highlights current fashion trends, the revival of brands like Gap and Old Navy, and the influence of notable designers like Zach Posen. Additionally, the chapter addresses the challenges faced by brick-and-mortar retail amid the rise of e-commerce, stressing the need for a compelling in-store experience.