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BDTP. Email Automation Data & Integrations with Colin Nederkoorn
UI Breakfast: UI/UX Design and Product Strategy
Do You Feel Rusty at This Stage?
The planning stage that's often overlooked, which includes developing the tracking plan deciding what they to track in tirms of custom are data. People send everything as an event and store next to nothing on the customer profile. And i think where people get hung up a lot is trying to figure out what to attach to the customer profile,. How to model the things on theCustomer profile, and then what to send as an event.
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