
Your ‘Respectful Truth’ Is the Only Way to Change the Status Quo | SAP Fireside Chat
The GaryVee Audio Experience
00:00
The Complexity of Measuring Content ROI
This chapter focuses on the complexities of measuring return on investment (ROI) in content marketing, highlighting the limitations of traditional quantitative assessments. It advocates for a more nuanced understanding that incorporates both tangible metrics and intangible factors such as personal experiences and brand building.
Play episode from 12:31
Transcript


