AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
19min chapter
How to Drive Growth in B2B Products with, Ben Williams 2x VP of Product @Synk, CloudBees
Product Growth Podcast
Understanding Product-Led Growth
This chapter explores the concept of product-led growth, challenging common misconceptions that it relies solely on self-service or freemium models. The discussion emphasizes the importance of creating valuable products that address user needs and foster advocacy, while also examining the complexities faced by companies in transitioning from product-led to sales-led models. Additionally, it highlights the evolving landscape of product-led sales strategies and the critical collaboration needed between product and sales teams to optimize pricing, packaging, and customer engagement.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode