OK17: Inside Owner.com's $21M ARR Outbound Strategy: AI, Office, & 83% Hiring Success (Part 2)- Kyle Norton, CRO at Owner.com
Outbound Kitchen - B2B Sales Podcast
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AI-Driven Sales Strategies
This chapter explores the innovative integration of AI in sales development, particularly for Tier 2 and Tier 3 accounts, showcasing how companies like Rippling and Ramp enhance outreach through technology. It highlights the evolution of growth marketing, emphasizing personalized communication, effective list segmentation, and the use of AI tools like Momentum and Avara to improve sales training and performance.
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