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7min chapter
The £500 million marketing mistake
Nudge
The Pratfall Effect in Business
Exploring how acknowledging weaknesses alongside strengths can enhance reputation and likability, using Ratner's, Queen Elizabeth's, and VW's cases as examples. The chapter highlights the successful application of the Pratfall effect and the importance of leveraging vulnerabilities in business strategies.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode