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Ep. 72 - Danny Bertollo on The Current State of Real Estate Video. Road to PMRE 2024 #9

Upmarket: The Business of Real Estate Photography & Media

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Evolving Trends in Real Estate Video Marketing

This chapter examines the dynamic evolution of real estate video in the US and Canada, focusing on the increasing importance of high-quality, cinematic content. It discusses the balance between innovative video techniques and their effectiveness in agents' marketing strategies, emphasizing a results-driven partnership approach. The chapter highlights the need for videographers to align their services with agents' goals to enhance branding and business performance amidst a competitive landscape.

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