The Best One Yet cover image

đŸ€ “Eucalyptus pulp shoes” — Allbirds’ carbon counting. Facebook’s un-Giphy-ing. Coal’s Santa nemesis.

The Best One Yet

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Sustainability Over Shoes: An Analysis of Allbirds' Business Model

This chapter explores Allbirds' journey after its IPO, emphasizing its commitment to sustainability and innovative materials. It examines the challenges of profitability amid growth, customer loyalty, and touches on relevant market stories, including Facebook's Giphy sale and coal pricing issues.

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