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23min chapter
Masterclass: Product Agencies by Mirela Mus | Founder at Product People, 12+ Years of PM Experience
Product Growth Podcast
Navigating Product Agency Dynamics
This chapter explores the contrasts between working in product agencies and independent consulting, emphasizing the commitment required in agency roles. It discusses the importance of aligning stakeholder interests and the challenges faced by interim and fractional leaders within company cultures. Additionally, it highlights key considerations for hiring product agencies, including client values, pricing structures, and the complexities of agency-client relationships.
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