The Foundr Podcast with Nathan Chan cover image

421: Why People Pay for Time Not Software with Rishi Mandal of Future

The Foundr Podcast with Nathan Chan

CHAPTER

How Do You Acquire First Customers?

First customers, how do you acquire it? How do you acquire first customer? Do you have a story? Yeah, what does that look like? Are they still with you today with your legendary retention? Yes, yes. So I'll talk about our first customers. We tested on ourselves and things, and then we finally found real customers who didn't know who were paying us money. Our belief was that coaching can be incredibly valuable for everyone from the novice to pro athletes.

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