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Balancing Customer Identity and Security in Technical Products
A conversation with a guest from Okta discussing the challenges and strategies in balancing customer identity and security, focusing on minimizing fraud and customer friction while adhering to privacy regulations like GDPR. The chapter emphasizes the need for seamless customer identity experiences to drive user engagement and satisfaction in product interactions, touching on building complex B2B SaaS technology and navigating the evolving landscape of security in technical products.