The Agents of Change Digital Marketing Podcast cover image

Converting Clicks to Customers through CRO with Marty Greif

The Agents of Change Digital Marketing Podcast

CHAPTER

Optimizing Analytics and Website Performance for Conversion

The chapter explores the critical role of accurate analytics setup in boosting conversion rates and stresses the need for continual monitoring and adjustments. It discusses the significance of analyzing various web pages for user behavior, engagement, and conversion optimization, while emphasizing the importance of guiding users effectively through the site.

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