Intro

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We live in an era where it’s easy to get overwhelmed by the pace of new technology. As designers, creatives, and technologists, we have a wealth of tools at our disposal that people in our roles only a decade ago could only have dreamed of. Yet it can be daunting to know where to focus our efforts: what new skills and workflows should we be learning to stay relevant?

Scott Belsky, co-founder of Behance and Chief Strategy Officer at Adobe, calls the rapid spread of generative AI tools a “Cambrian Explosion,” referring to an evolutionary event 500 million years ago when many new animal species appeared in a relatively short time. We talk to Scott about how we might navigate this explosion, and why it might make sense to move toward a more “boundaryless” workflow. We also talk with Scott about his book The Messy Middle, and how to manage emotional turbulence during challenging parts of our career.

Bio

Scott Belsky is a builder, author, and investor who currently serves as Adobe’s Chief Strategy Officer and Executive Vice President of Design & Emerging Products. As a co-founder of Behance—a platform now used by over 50 million creatives—Scott has been instrumental in shaping Adobe’s Creative Cloud, pioneering mobile and service strategies, and later advising innovative companies like Pinterest, Uber, and Airtable. He also champions creative empowerment through initiatives such as 99U and Action Method, and his thought leadership shines in his international bestsellers, Making Ideas Happen and The Messy Middle, as well as his widely read Implications newsletter.

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