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two & a half gamers session #48 - Could Frozen City earn 80% more revenue? Full UA, Admon, GD review

two & a half gamers

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Is This Our Second Favorite Data Tool Again, Letting Us Down?

I was in a lot of discussion lately about how like you know fancy or more quality visual styles drive higher IIP's and revenues because there's the premium feel of the game. So I did also some publisher level analysis again and it seems like they are in a very, very good shape actually. There's no tick tock and seems like less emphasis on Facebook and Google. It's pending heavily on ad networks. And now finally someone realized that the why hyper casual games use low poly all the fucking time it drives really low CPI's. Yeah, yeah, thank you very much for the plug.

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