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Winning with Ancillary: 3 Strategies for Benefits Advisors w/ Kevin Curran

Benefits Influencer

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The Importance of Knowing What You Make

If you don't know exactly what an account has and, and within a percentage point or two, what you make from an ancillary perspective, then you're losing gods and money. And that'll be once you even pay a partner to help you out in this environment. We worked the partner about a 50 person agency. They are organic growth monsters. I mean, they's growing upwards of 20% year every year for the last five, six years straight. So it's not sticking everything into one bucket. It's actually through diversification and having a wide pool and having all these carriers interested in you. You have so many big houses that have their five or six person list when

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