The Importance of Plant Based Meat Companies in the Developing World

The vast majority of the increase in demand for meat and animal protein will come from these emerging economies. The world's largest food companies have gone into their own plant based meat brands. Cargill is supplying k f c in china, which is pretty exciting. We are just very, very excited about having nesley e d m j b, s tyson. And as far as we can tell, they are all taking this concept very, very seriously.