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Wendy Forsythe: Just Do It

Context with Mike DelPrete

CHAPTER

Challenges and Opportunities for Mid-Sized Brokerages in a Changing Market

This chapter examines the struggles of mid-sized brokerages amidst market fluctuations, focusing on the tough 'messy middle' where resource limitations hinder profitability. It underscores the advantages of scale for larger firms and suggests that smaller brokerages may seek mergers to survive.

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