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Southwest takes the luv out of flying | Coffee Break Ep48 | 3-11-25

Frequent Miler on the Air

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Impact of Changes on Southwest Airlines' Loyalty Programs

This chapter explores the recent adjustments in Southwest Airlines' rewards program, focusing on how peak travel times impact point values for customers. Concerns are raised about potential losses in value for travelers, while also considering the future of the Southwest Companion Pass amidst evolving airline strategies.

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