Pricing Guru Madhavan Ramanujam: How Smart Startups Design Their Products Around the Price
Pattern Breakers
00:00
How to Identify the Best Pricing Model
A lot of times customers gravitate to reasonable sounding models, even if they're expensive. They shy away from complicated sounding models because they figure that you're pulling a fast one on them somehow. Understanding how to charge is fundamental and then how much. And identifying this, you can start truly identifying these kind of pricing models that align with the value that you bring.
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