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$200M Founder Reveals Why Ai Can’t Replace Top 10% Of Marketers (#135)

Marketing Against The Grain

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Navigating AI and Creativity in Marketing

This chapter discusses the evolving landscape of email marketing and the crucial balance between creativity and data-driven approaches in an AI-influenced world. It emphasizes the importance of personalized messaging and authenticity while examining the challenges of competition in a saturated market. Additionally, the chapter reflects on the integration of AI in marketing processes and the implications of a potential division between technical marketers and those focused on emotional content.

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