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192: Cold calling is back, baby!

The Predictable Revenue Podcast

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SDRs - What's Your First Move When a Gatekeeper Picks Up?

SDRs should start by mining information from whoever they can so that you're best equipped to attack the final decision maker. When it's a gatekeeper who picks up, "you got to be friendly" The good thing with gatekeepers is they're very easy going. They're used to just getting spammed with phone calls often and are unlikely to piss them off unless you call four or five times a day.

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