Using Social Networks to Build a Competent Tool?

The tool was developed with the help of crms who had their own developers on staff. Was there anything that really made oma getot ye? I would say, you know, partly all the different pieces that we put together on plas. We also had really great relationships with some of the a major social networks like facebook, twitter, et cetera. You know, most of them don't understand kind of, even just the concept of influence or engagement let alone building a tool.