The AIAS Game Maker's Notebook cover image

The World of Licensing in Games with Slitherine's Marco Minoli

The AIAS Game Maker's Notebook

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Navigating Game Licensing: Strategies and Challenges

This chapter explores the complexities of licensing in the gaming industry, focusing on the partnerships between developers and publishers. It highlights the financial implications, approval processes, and the significance of building long-term relationships while utilizing existing intellectual properties. Additionally, the discussion touches on recent successes, the evolving landscape of licensed games, and the collaborative experiences among developers in leveraging popular franchises.

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