The Importance of Making Offers

Why does writing sales emails feel impossible when you’re uninspired? Why does it seem easier to write better copy when you’re inspired and motivated? And how can you access your highest-level thinking, even if you’re in a negative headspace?

Join me on this episode as I offer my answers to these questions. Hear how positive emotion isn’t what results in better writing, how to create a balance in your emotional state when you’re feeling negative, and two skills required for you to write sales emails even when you’re uninspired.

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