top audiobooks cover image

INFLUENCE: The Psychology of Persuasion - Commented Book

top audiobooks

00:00

The Importance of a Physician's Directive to a Hospital Patient

Midwestern researchers wanted to see if rectly administered eardrops were isolated incidents or representative of a widespread phenomenon. They substituted an unfamiliar voice on the phone offering only the frailest evidence of authority, the claimed title doctor. The results are frightening: 95% of regular staff nurses complied unhesitatingly with a patently improper instruction of this sort. It seems that in the face of a physician's directives, the nurses unhooked their professional intelligences and moved to a click whir form of responding.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app