Cheapfakes, brainrot and sh*tposts: the online battles to woo voters
Inside Politics with Hugh Linehan
00:00
The Evolution of Social Media in Election Campaigns
This chapter explores the transformative impact of digital media on election campaigns, examining historical moments from various elections and the role of social media. It highlights significant events like the 2011 elections' Twitter influence and the repercussions of the Brexit campaign, while also discussing the changing strategies of platforms like TikTok and Meta in managing political content. The chapter emphasizes the power of viral moments and informal aesthetics in shaping public perceptions and political discourse.
Transcript
Play full episode
