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Case Study: How The Hustle And Other Newsletters Maximize Email Capture
The HeyCreator Show
The PCAT Framework for Email Capture
The PCAT stands for promise, cost, audience and time. Promise is you're going to get smarter on tech and business or over in the middle of the road, get smarter on crypto. The hustle really hammers this home. Join free button also hammering home that the cost is zero. And then there's the email sign up and it says, join free.
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