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4min chapter
Hormozis' How To Make 100M Offers - Leila & Alex Hormozi - CFR #599
ClickFunnels Radio
100 Million Dollar Offers by Jeff Bezos
The book is 100 million dollar offers. We go through 19 different monetization structures that we've used really effectively. It's a combination of like how can we make this thing really attractive and then on the flip side on the operational side, how can we making this with as little operational complexity as possible? And so it's kind of a thing to do things together to, and the book outlines the process. The outcome is really three major things.
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