
RV 68 - HIRO Pipe Framework 101
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How to Create a Stage One Opportunity for Sales
70% of buyers that said, Hey, I would love to buy from your company right now don't even get into a meeting with your sales team because of how inefficient this process is. So what we do is when the buyer converts, we use enrichment, we see that they're qualified, and we actually serve them on the website,. an open calendar where they can book their time with a sales professional at our company to talk about this. And so we do both of these steps at once, which then allows us to create a stage one opportunity for sales automatically. It makes attribution way more simple. It creates a better buying experience. It makes your data cleaner. If you're interested in
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