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Ex Private Equity: “It’s So F#@cking Easy!” How To Buy A Business With No Cash | Codie Sanchez

The Calum Johnson Show

CHAPTER

Understanding Seller Financing and Business Acquisition

This chapter explores the psychological factors driving business owners to sell, particularly during tough times, and introduces key concepts like the 151 rule and the 80-20 rule in business acquisitions. It emphasizes the importance of aligning personal goals with potential business opportunities and presents a structured approach to evaluating deals through a personalized 'deal box' framework.

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