The Importance of Accessible Design and AI in Retail

Join me and NatWest's Mark Worden to explore how NatWest designed and implemented the world's first accessible chatbot.

It might surprise you to learn that one of the most accessible interfaces (conversational AI) is, in some cases, the least accessible part of your website.

How would a blind person use your chatbot? What about someone with a physical impairment which means they can't use a keyboard?

The reality is that, for some people, a chatbot is an exclusive.

NatWest is the only company I've seen to date which is proactively addressing this issue, designing a bespoke chat interface that is WCAG 2.0 compliant.

Mark Worden led the product team that developed this capability and he's here's on VUX World to share the results.

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