3min chapter

Make Things That Matter cover image

#2 Barry O'Reilly: Unlearning and creating culture change

Make Things That Matter

CHAPTER

How to Be a Lean Startup

The group that I'm working with on this would be totally self-sufficient in an experimental, innovative kind of way. And as they're experimenting, my clockwise would be some of the things they're doing. They would be running a lot more customer tests and putting unfinished products in front of people to actually gauge customer response. The fastest, the simplest way to say it is like letting go, like stop waiting for perfect and iterate your way to quote perfect.

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